Post by account_disabled on Nov 14, 2023 1:24:44 GMT -5
I'd love to tell you how. Step 1: link product benefits to current events Our range mainly consists of gravel and grit. The big advantage of gravel compared to garden tiles, for example, is its water permeability. And we were able to link that to a major current theme: climate change and increasingly extreme weather conditions. Our product contributes to solving a problem: waterlogging (in the garden.
Tip Focus on a certain product benefit and investigate whether you can link this to a current theme. A small connection is enough. Picking up on a topical theme increases the chance photo editor of success. Step 2: Expand link building Only a product advantage and a link to current events does not make link-worthy content. Or it must be that it concerns a revolutionary new product.
That kite did not work in our case. But, it was a good base. We expanded from there. We focused on the problem that our product can partly solve: nuisance (in the garden) as a result of increasingly extreme weather conditions (rain and heat). We then asked the question: what other products or measures are there that can also prevent this nuisance And that became our approach.
Tip Focus on a certain product benefit and investigate whether you can link this to a current theme. A small connection is enough. Picking up on a topical theme increases the chance photo editor of success. Step 2: Expand link building Only a product advantage and a link to current events does not make link-worthy content. Or it must be that it concerns a revolutionary new product.
That kite did not work in our case. But, it was a good base. We expanded from there. We focused on the problem that our product can partly solve: nuisance (in the garden) as a result of increasingly extreme weather conditions (rain and heat). We then asked the question: what other products or measures are there that can also prevent this nuisance And that became our approach.