Post by account_disabled on Mar 14, 2024 1:41:17 GMT -5
In recent years, the union between social media and corporate business has constantly been at the center of heated debates and discussions, often aimed at outlining the best ways and means to maximize the efficiency of this union. Being platforms widely present in the daily lives of most people, social networks represent one of the most attractive ways not only to solidify , but also to broaden the target of your business , not to mention the important possibility of managing brand identity, improving and implementing corporate communication.
Companies mainly use Facebook for these purposes, thanks to the Find Your Phone Number diffusion of this social network (which has largely surpassed one billion users ), but it should not be considered as the only ally for online marketing strategies : another valid source of optimization of your corporate business can be identified in Twitter . In this regard, recently, on the official Twitter blog , some interesting results have been published, relating to a series of studies conducted on the benefits that the social network, created in March 2006 by Jack Dorsey, is concretely able to bring to companies who decide to consciously exploit it from a marketing perspective.
Official data on the use of Twitter for corporate business According to this research, 77% of users decide to become followers of a small/medium business after discovering it on Twitter . The most interesting data, however, concerns the percentage of subjects who delve into this "discovery": as many as 33% , in fact, complete a purchase on the company's online store. Twitter-benefits-business Twitter also represents an excellent sounding board for information conveyed through tweets. 79 % of followers (of small/medium sized businesses) have retweeted at least one of the tweets from the followed company .
Companies mainly use Facebook for these purposes, thanks to the Find Your Phone Number diffusion of this social network (which has largely surpassed one billion users ), but it should not be considered as the only ally for online marketing strategies : another valid source of optimization of your corporate business can be identified in Twitter . In this regard, recently, on the official Twitter blog , some interesting results have been published, relating to a series of studies conducted on the benefits that the social network, created in March 2006 by Jack Dorsey, is concretely able to bring to companies who decide to consciously exploit it from a marketing perspective.
Official data on the use of Twitter for corporate business According to this research, 77% of users decide to become followers of a small/medium business after discovering it on Twitter . The most interesting data, however, concerns the percentage of subjects who delve into this "discovery": as many as 33% , in fact, complete a purchase on the company's online store. Twitter-benefits-business Twitter also represents an excellent sounding board for information conveyed through tweets. 79 % of followers (of small/medium sized businesses) have retweeted at least one of the tweets from the followed company .